Selling Real Estate In Houston
Luxury Seller Strategy
Selling a home in Houston, whether it’s a classic in the Villages, an estate in Piney Point, or a modern build in Tanglewood, requires more than just a yard sign. Janie develops a custom strategy for each property, positioning it to attract both qualified buyers moving up in price point and seasoned luxury buyers who expect discretion, quality, and value.
Market Trends for Sellers
Since 2020, many Houston neighborhoods have seen double-digit appreciation, though the pace varies greatly from area to area. In the Memorial Villages and Tanglewood, homes continue to hold strong value thanks to limited inventory and long-standing demand. Across the city, pricing correctly from day one is key: overpriced homes risk sitting on the market, while well-priced properties often generate immediate interest and competitive offers. Janie stays on top of these shifts to recommend the right pricing strategy for your home.
Marketing Plan Snapshot
Every listing benefits from Janie’s multi-layered marketing approach:
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Syndicated MLS exposure across all major platforms
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Paid and organic social media campaigns targeted to likely buyers
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Professional brochures and property websites
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Access to national and international luxury buyer networks
Staging & Presentation
In today’s market, buyers shop online before ever stepping foot inside. That means presentation is everything. Professional staging, high-quality photography, drone footage, and even twilight shots can showcase your property in its best light. For higher-end homes, Janie also leverages digital staging and virtual tours to engage out-of-town and international buyers.
Curious what your home is worth today?
Start with a free valuation and a tailored strategy for selling your home in Houston.

